Usar ChatGPT não é implementar IA — é apenas o nível zero
Usar o ChatGPT significa que uma empresa já adotou inteligência artificial? Para Ricardo Mesquita, isso é apenas o “nível zero”.
A podcast and editorial platform on Artificial Intelligence
Decoding AI brings together founders, researchers, executives and operators to understand how Artificial Intelligence is transforming companies, industries and society — with depth, context and real-world application.
Editorial authority
Decoding AI gives a voice to those directly involved in creating, implementing and leading Artificial Intelligence projects. From AI-native startups to international organisations, every episode sets out to understand what is genuinely changing, what remains unsolved and what comes next for companies and professionals.
Organisations featured in episodes
Catalogue
In-depth conversations about technology, product, engineering, business and the real impact of Artificial Intelligence.
Usar o ChatGPT significa que uma empresa já adotou inteligência artificial? Para Ricardo Mesquita, isso é apenas o “nível zero”.
Quando o software começa a pensar, planear, utilizar ferramentas e executar ações, a segurança deixa de ser apenas uma questão de código. Passa a ser uma questão de comportamento, autonomia e controlo.
A Inteligência Artificial não está apenas a acelerar o desenvolvimento de software. Está a mudar a forma como as empresas organizam equipas, tomam decisões, avaliam desempenho e constroem produtos.
Como é que as empresas podem passar do entusiasmo à volta da Inteligência Artificial para projetos reais, escaláveis e com impacto no negócio?
Neste episódio do Decoding AI, falamos com Vicente Mayer Garção, co-founder & CEO da Lampsy Health, uma healthtech portuguesa que está a desenvolver uma solução de monitorização inteligente para apoiar famílias que…
A tecnologia está a mudar de ciclo. Depois da explosão da Web3, o mercado entrou numa nova fase: mais pragmática, mais orientada para produtividade e mais centrada na aplicação concreta da Inteligência Artificial nos…
The idea
Artificial Intelligence is transforming how we build products, run companies, make decisions and organise work. But between the excitement, the pace of change and the sheer volume of information, telling meaningful signal from noise keeps getting harder.
Decoding AI exists to create that context.
In every episode we talk to people who are building, applying or studying this transformation. We want to understand the decisions, the challenges, the opportunities and the consequences behind the technology.
We don't just want to know what happened. We want to understand why it happened, what it means and what might happen next.
“Fewer generic predictions. More knowledge from the people building.”
Editorial line
Models, agents, frameworks, benchmarks, infrastructure, software development and new ways of building products.
How companies built around Artificial Intelligence from day one are founded, scaled and compete.
Positioning, adoption, distribution, growth and category creation in emerging markets.
Alignment, cybersecurity, privacy, trust, regulation and responsible management of the technology.
Healthcare, marketing, sales, tourism, manufacturing, public services, finance and other sectors under transformation.
New roles, skills transformation, leadership, education and economic and social impact.
Guest suggestions
We are looking for founders, researchers, executives, engineers and specialists with concrete experience, independent thinking and the ability to contribute to an in-depth conversation about Artificial Intelligence.
We are not only after success stories. We are after learning, contradiction, hard decisions, technical depth and perspectives that help make sense of the present and future of AI.
Editorial criteria
Events
Live conversations, interviews, panels and editorial content about Artificial Intelligence, technology and business transformation.
Decoding AI can take part in conferences, business gatherings, innovation initiatives and community events through formats designed to create meaningful conversations and content that lives on beyond the event itself.
Recording an episode in front of the event audience, with one or more guests.
A moderated conversation on a specific theme, trend or challenge.
Topic curation, editorial preparation and panel moderation.
Interviews and content production with the event’s guests, partners and attendees.
A talk or presentation on AI, business, marketing, leadership and organisational transformation.
Tell us about the context, the date and the format of your event. We will review the editorial proposal and the best way to collaborate.
Hosts
Two complementary perspectives — business, product and technology — leading rigorous conversations about Artificial Intelligence and its real impact on organisations.
Host
Marcos Castro is an entrepreneur, lecturer and specialist in marketing, growth and go-to-market, with experience building and scaling technology businesses. He runs executive education programmes dedicated to applying Artificial Intelligence to marketing and business, and is the creator and host of Decoding AI. On the podcast he combines curiosity, editorial preparation and business experience to create conversations that connect technology to decisions, business models and real organisational impact.
Host
Pedro Aguiar is a technology professional with experience developing and adopting Artificial Intelligence solutions in enterprise settings. He brings to Decoding AI the perspective of someone working directly with models, product and engineering, contributing a technical and informed reading of every conversation. On the podcast he focuses on how emerging technologies translate into concrete decisions, product architectures and team transformation.
Social
New episodes, key ideas, conversation excerpts and content on how Artificial Intelligence is evolving.
Contribute to the editorial line
Suggest a guest, propose a topic or invite Decoding AI to be part of your next event.